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#Automation

Every Mediovsky piece tagged Automation.

10 articles
Aug 142026
AI & Data

You put AI into the workflow. Your quality control is still a feeling.

Every team now has models writing, classifying, and summarizing at volume, and almost none can say whether the output got better or worse last month. The fix is an eval: a frozen set of real inputs, a rubric that discriminates, and a threshold. The research on how to build one is unusually clear, and unusually uncomfortable about the shortcut everyone takes.

Mikołaj Salecki·9 min
Jul 272026
How-To Guides

Build a Google Ads agent that can’t wreck your account.

You can run Google Ads from a terminal now: read the account, draft the change, spend the money, all in plain English. This is the build guide. Which of the four paths to use (scripts, the official read-only Model Context Protocol (MCP) server, a community write server, or the raw v25 API), what v25 quietly broke, and how to wire a write path that fails safe instead of fast.

Mikołaj Salecki·14 min
Jul 182026
AI & Data

I shipped an AI iOS app solo in 30 days. Writing the code was the easy part.

Tymbre went from a clickable mockup to the App Store in 30 days, built by one person after hours, with AI. Here is the full product: 1,116 launch-period commits, a self-hosted core architecture in Warsaw, adversarial QA, and the lesson that the bottleneck was never the typing.

Mikołaj Salecki·13 min
Jul 132026
AI & Data

ADAM: four pillars, five levels, and the one you’re quietly starving

AI, Digital, Automation, Measurement. Every business already runs on all four, and is fragile in the exact one nobody is watching. ADAM is a diagnostic that plots you on a 4×5 matrix, names your weakest pillar, and forces one decision per quarter. Here is the whole framework, and the free playbook.

Mikołaj Salecki·9 min
Jul 132026
AI & Data

Claude Code can operate your ad accounts. The question is what you let it touch.

Claude Code already pulls last week’s numbers, drafts the negatives, and stages a budget change across Google Ads and Meta, wired in through the Model Context Protocol (MCP) and the platforms’ own APIs. Here is how the plumbing works, why Google’s own connector refuses to spend a cent, and where the guardrails still have to come from you.

Mikołaj Salecki·10 min
Jul 122026
AI & Data

Model Context Protocol: one plug for every AI marketing tool

Model Context Protocol (MCP) turns a large language model (LLM) from smart autocomplete into an agent that can touch your CRM (customer relationship management), analytics, and ad platforms through a single standard. How the handshake works, who adopted it, and the security perimeter it opens.

Mikołaj Salecki·5 min
Jun 22026
MarTech

Automate the plumbing, not the judgment: n8n and Make

The 2026 workflow-automation choice is not really n8n versus Make. It is knowing which marketing tasks belong to a no-code canvas, which need real code, and which should stay in a human’s hands.

Mikołaj Salecki·6 min
May 202026
How-To Guides

Let the AI write the script. Don’t let it decide what the script does.

Google Ads scripts still earn their keep in 2026 doing deterministic, boring work: budget alerts, zero-conversion flagging, out-of-stock pausing. AI can now draft them from a sentence. The judgment about the rules is still yours, and that’s the whole point.

Mikołaj Salecki·4 min