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#AI

Every Mediovsky piece tagged AI.

14 articles
Jul 182026
AI & Data

I shipped an AI iOS app solo in 30 days. Writing the code was the easy part.

Tymbre went from a clickable mockup to the App Store in 30 days, built by one person after hours, with AI. Here is the full build: 1,116 commits, a backend thrown out on day 6, a QA pass run by 30 agents, and the lesson that the bottleneck was never the typing.

Mikołaj Salecki·11 min
Jul 132026
AI & Data

ADAM: four pillars, five levels, and the one you're quietly starving

AI, Digital, Automation, Measurement. Every business already runs on all four, and is fragile in the exact one nobody is watching. ADAM is a diagnostic that plots you on a 4×5 matrix, names your weakest pillar, and forces one decision per quarter. Here is the whole framework, and the free playbook.

Mikołaj Salecki·9 min
Jul 122026
AI & Data

Model Context Protocol: one plug for every AI marketing tool

Model Context Protocol (MCP) turns a large language model (LLM) from smart autocomplete into an agent that can touch your CRM (customer relationship management), analytics, and ad platforms through a single standard. How the handshake works, who adopted it, and the security perimeter it opens.

Mikołaj Salecki·5 min
Jul 102026
Digital Marketing

Marketing's AI reorg is real. The layoffs aren't.

Seventeen percent of chief marketing officers (CMOs) have cut marketing jobs because of AI. Thirty-six percent expect to within two years. The gap between those numbers is where the restructuring is actually happening.

Mikołaj Salecki·5 min
Jul 82026
SEO

Half your clicks are gone. Your best ones aren't.

AI Overviews now sit on nearly half of Google searches and have cut clicks to the top organic result by 58%. The traffic that survives is disproportionately the traffic that was going to convert.

Mikołaj Salecki·6 min
Jun 282026
PPC

Advantage+ reports one ROAS. It's the wrong one to trust.

Meta made Advantage+ the default and lowered the bar to use it. The performance lift is real. But the number it reports is blended, and the control you give up is not. Here's how to run it without fooling yourself.

Mikołaj Salecki·5 min
Jun 162026
AI & Data

How to get quoted by the machine that replaced your search traffic

Generative engine optimization isn't SEO with a new coat of paint. It's writing for extraction (answer-first, evidence-dense, cleanly structured) so ChatGPT, AI Overviews, and Perplexity pick you as the source. This piece is built the way it tells you to build.

Mikołaj Salecki·6 min
Jun 82026
AI & Data

The ad-ops agent is real. Full autonomy is a story you're being sold.

AI agents already run bidding, budget shifts, and creative rotation end to end. But 2026 is the year of assisted autonomy: humans on the guardrails, not off the loop. The gap between those two things is where accounts get wrecked or saved.

Mikołaj Salecki·4 min
Jun 22026
MarTech

Automate the plumbing, not the judgment: n8n and Make

The 2026 workflow-automation choice is not really n8n versus Make. It is knowing which marketing tasks belong to a no-code canvas, which need real code, and which should stay in a human's hands.

Mikołaj Salecki·6 min
May 282026
AI & Data

RAG for marketing: how to ground an LLM in your own brand knowledge

Retrieval-augmented generation is how you stop a large language model (LLM) from inventing your product facts. In 2026 the work is a governed pipeline, not a prompt, and the payoff is brand-safe content and support you can actually audit.

Mikołaj Salecki·6 min